You know me, a sucker for an infographic! So I thought I’d post this Linkedin infographic marking them hitting 100 million users (NB: Facebook will likely announced they’ve hit 1bn very soon!)

you can find me on linkedin here

you should follow me on twitterĀ here

I saw this video on Phil’s Unionversity website yesterday and was blown away by this guys voice, the voice just doesn’t go with what you’re seeing, he’s amazing! Drugs and alcohol have taken their toll on his life and he’s fallen on hard times, but the social web has shown it’s a force for good again, as within a day or so of this video being posted on YouTube, it’s received almost 10million views and has lead to radio stations fighting over him, we’ll undoubtedly see or hear more from Ted Williams in the near future. The second video is an interview with him on the Early Show, warning, it will choke you up, but do watch it.

It’s The Way I Tell ’em

November 5, 2009

No matter what you’re trying to market or sell, people buy into stories. If you want your idea to spread make it easy for others to spread it, a story or something they can be passionate about is the best way… so make it memorable, better yet, make it unforgettable.

A slightly different take on my Networking or Not Working post šŸ˜‰

his-not-on-facebook

As I’ve re-quoted before ā€œStatistics are like bikinis. What they reveal is suggestive, but what they conceal is vitalā€œ Aaron Levenstein

This video makes compelling reading/watching, but read between the lines, there’s more to this than meets the eye, major changes are unfolding in the social media environment, information/data/ID aggregation is becoming the new hot potato, the shift is about linking you to the stuff you want to know in a transparent & convenient way.

For more info & a list of quotes & stats go to the socialnomics blog

Also check out a brilliant and ballsy presentation by Marta Kagan entitled What the F**K is Social Media: One Year Later

Also note Marta doesn’t use the that annoying Social Media Expert moniker, she calls herself a Bonafide Marketing Genius, now that’s a great job title! (as long as you live up to it of course, although reading her blog, it looks like she does)

Organic Fusion Engineer

September 8, 2009

I dislike job titles (especially inflated ones), I never use one myself, your actions define what you do for a living, not your business card.

If you excel at your work, you won’t require a job title, you probably won’t need business cards either, as everyone will already know what you do & who you are, as you’ll be the person they’re talking about & respect, the person they go to when they need things done really well.

There are times you can put an inflated job title to good use, when you want something to talk about or set yourself apart from the rest of your field, Organic Fusion Engineer is a fun job title I saw on a carpenters business card, I used him because he was recommended, and I’ll always remember the work he did, but I’ll never forget his job title!

here’s a great quote, unfortunately I don’t know who said it… “I wish to do something Great & Wonderful, but I must first start by doing the small things like they are great & wonderful”

As I’ve posted previously, don’t become indifferent to your customers or clients, you could lose them not only becauseĀ  you did something wrong, but because you didn’t do enough.

Size really does matter, something insignificant to you, may be all important or a stumbling block for your customer.

These things can be difficult to spot, no matter how hard you look, you won’t find them all, plus you’ll never be perfect, so listen to what your audience is telling you, and if they’re not telling you anything, ask them! don’t fool yourself by thinking their silence is because you’ve got everything right, it’s probably because they’re already looking somewhere else.

And make sure you’re asking the right questions, don’t ask, “Is everything OK?” ask “What is wrong & what could we improve?”, don’t ask “Why would you choose us over a competitor?” ask “Why would you choose a competitor over us?”

So, what’s the f’in diffference? Is it the little things? the small stuff? yes… but it’s the small stuff you don’t see and has to be pointed out to you, like the extra “f” in the word difference, that’s the f in difference, don’t expect to find them all on your own.